Ms. Nicole Serres

Star HR dba Star Staffing

Contact Details

Star HR dba Star Staffing


Nicole Smartt is Co-Owner and President of Star Staffing, a certified women-owned firm with 7 locations throughout Northern California. Star Staffing has graced Inc Magazines’ fastest-list of growing companies for 3 years in a row with zero sales representatives.

With 17 years of staffing industry experience, Nicole brings her vision, drive, and expertise to Star Staffing. Her commitment to providing long-term cost savings and productivity improvements for clients is an underlying goal as she oversees client relations, sales and marketing,  operations, and the overall strategic direction of the organization.

Nicole is also the best-selling author of From Receptionist to Boss: Real-Life Advice for Getting Ahead at Work. The book is now required reading in the entrepreneurship program at Sonoma State University. She hosts a podcast called Career Conversations where she leads inspiring conversations with successful people from all over the business, education, and community worlds.

Nicole is the youngest person to be awarded the Forty Under 40 award by the North Bay Business Journal, recognizing business leaders under the age of 40. Nicole has been featured in such publications as Forbes, The Huffington Post, Inc Magazine, Fox Business, and American Express Business Forum, among others.