About a year ago I published a blog on ‘How Recruiters Can Use Social Media Effectively’. Today, we’re going to look at three social media recruiting tools for small business, courtesy of Donna Wells, the CEO of Mindflash.com
Here’s a few of Donna’s top picks. All are budget friendly and touted by Donna as “slick tools to address the labor-intensive process of finding and hiring people”.
1. The Resumator: An applicant tracker, social recruiter and email replacer
How it works: This tool helps hiring managers keep real-time tabs on where their job listings are posted and who's looking at them. Upload a job description to the site and it automatically posts it to Facebook, LinkedIn, and Twitter. After that, The Resumator tracks candidate resumes, and applies its own algorithm to rank applicants on a five-star scale. Better yet, it takes care of a part of the hiring process that often gets shortchanged — sending automated email replies when resumes are received and when a candidate must be declined. It also has a Twitter-like "What Makes You Unique" feature, where applicants describe what sets them apart in 150 characters or less. It's a great way to quickly get a sense of the candidate's personality.
Cost: $49 to $399 per month, based on volume
2. LinkedIn Talent Pro: Extra access to the world’s largest professional network
How it works: If your and your employees’ networks come up empty on a key hire, it might be worth paying for access to qualified candidates that are outside those existing connections. Before you hire a recruiter, consider spending some money on LinkedIn Talent Pro. A Talent Pro account provides access to virtually everyone on LinkedIn and includes helpful extras like premium talent filters and expanded profiles. Subscribers can receive up to 15 notifications per day when Talent Pro finds a match among candidates that meet your stated criteria for the role. Because LinkedIn users consider their profile to be their "work self," candidate searches based on job-related keywords can yield nicely targeted results.
Cost: $399 per month for an annual plan, or $499 on a month-by-month basis
3. Jobvite: An end-to-end social web recruiting and tracking tool
How it works: Jobvite is an SaaS (Software as a Service) platform that delivers a seamless and social recruiting process before, during and after the interview. It leverages the very best source for great hires — your own employees — by allowing them to see your company’s open jobs and send targeted invitations to their friends on Facebook, Twitter and LinkedIn. Once their friends or contacts get into the pipeline, the referring employee can track the interview process. The tool also matches prospective candidates with job listings based on matches found in their social profiles, providing a way to find qualified "passive" candidates that, frankly, are more likely to be the folks you’ll want to hire.
Cost: $500 to $10,000 per month, based on company size
Have a social media recruiting tool suggestion to share with your fellow HR colleagues? Share it below.